Our client is a recognized manufacturer of drainage solutions for infrastructure and civil engineering projects. Experiencing growth, they wish to strengthen their position in the Canadian market by developing a product offering tailored to the needs, standards, and realities of the country's diverse regions.
The Role
Reporting to the General Management, the Product Manager will be responsible for analyzing the Canadian market and translating their findings into a concrete product strategy.
You will bridge the gap between fieldwork, engineering, and production to bring to market products that truly meet local needs.
Your Responsibilities
Evaluate the Canadian drainage market: size, segments, trends, regions, and growth opportunities
Analyze competitor positioning, pricing, and existing offerings
Identify customer needs (contractors, engineers, municipalities, distributors) and regulatory and standards requirements specific to Canada, as well as regional characteristics (climate, soil, freeze/thaw cycles, etc.)
Identify gaps between current offerings and market needs, then formulate clear recommendations
Define product specifications to be adapted or developed, in collaboration with engineering, R&D, and production
Develop business cases and prioritize Product Roadmap
Manage the product lifecycle, from concept to launch
Develop the go-to-market plan with sales and marketing: positioning, technical documentation, and sales team training
Gather market feedback after launch and adjust the offering accordingly
Desired Profile
Bachelor's degree in engineering (civil, mechanical, or other relevant discipline), business administration, or a related field
Minimum 5 years of experience in product management, product development, or business development within an industrial or manufacturing context
Knowledge of the civil engineering, infrastructure, or drainage sector: a significant asset
Experience in market analysis and competitive positioning
Ability to understand technical issues and translate them into practical applications in business needs
Ability to collaborate with multidisciplinary teams (engineering, production, sales)
Excellent analytical, communication, and summarization skills
Fluency in French and English, both spoken and written (required by the Canadian market)
Occasional travel required to meet with clients and partners
What makes this position attractive
A strategic role with a high impact, a clear mandate, and visibility with senior management
The opportunity to shape the product offering of a growing company
A stable environment in an infrastructure-critical industry
Competitive compensation and comprehensive benefits: [to be specified]
We encourage all applicants Qualified candidates are eligible to apply. Applications will be treated confidentially.
